Exploring Brand & Performance Synergy - Brooke Janousek - Hard Corps Marketing Show - Episode # 358
Today’s guest is an inspirational leader. She’s a marketing and thought leader and has worked with brands such as Disney, Toro, GE, and Sonic. Introducing Brooke Janousek, the Founder & CEO of The Grow CMO and a Founding Member of Your Cohort. Brooke joins Casey today to discuss her journey to becoming a marketing leader and her views on the interplay between brand and performance marketing. She talks about the importance of authenticity in content creation and shares her insights on future trends in the field. Brooke also emphasizes the role of continuous learning and exploration, urging aspiring marketers to try out new things and gather diverse experiences to fuel their creativity and adaptability.
Connect with Brooke:
- LinkedIn: https://www.linkedin.com/in/brookejanousek
- The Grow CMO: https://www.thegrowcmo.co
- Your Cohort: https://www.yourcohort.co
Shoutouts:
- Jim Stengel - The CMO Podcast: https://podcasts.apple.com/us/podcast/the-cmo-podcast/id1460604334
- Everydaydoses (Mushroom Coffee): https://www.everydaydoses.com
- Jason Bateman, Sean Hayes, and Will Arnett - SmartLess: https://podcasts.apple.com/us/podcast/smartless/id1521578868
- Nancy Mitchell: https://journalism.unl.edu/nancy-mitchell
Ways to Tune In:
- Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
- Amazon Music/Audible: https://music.amazon.com/podcasts/0f4497c6-b402-4cad-9018-1e41b7e8f2bb/the-hard-corps-marketing-show
- Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
- Stitcher: https://www.stitcher.com/podcast/the-hard-corps-marketing-show
- Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1oYXJkLWNvcnBzLW1hcmtldGluZy1zaG93
- YouTube: https://youtu.be/Z3RzpAFp6F8
Hard Corps Marketing is produced and sponsored by Ringmaster, on a mission to create connections through branded podcasts. Learn more at https://ringmaster.com/
Creators and Guests
Host
Casey Cheshire
CEO & Founder of Ringmaster Conversational Marketing. Casey Cheshire is a marketer, serial entrepreneur, and adventurer. He has been in EO for close to 10 years and counts his relationships as a key reason for his continued success. Casey’s passion for podcasting led to him founding Ringmaster Conversational Marketing. Ringmaster helps B2B businesses launch podcasts that drive growth and revenue. Previously, Casey founded and ran Cheshire Impact for 10 years. It became the top Salesforce Pardot marketing automation solutions partner in the world before a successful exit in 2021. He is also a US Marine Corps Veteran where he served in the Infantry and deployed to some very hot climates. In his free time, Casey likes to skydive, climb mountains, and pretend to be a hungry bear for his two kids.
