The Training Mindset that Builds Business - Darrell Alfonso - Hard Corps Marketing Show #219

The Training Mindset that Builds Business - Darrell Alfonso - Hard Corps Marketing Show #219

We have all heard the saying “There is no I in team.” It takes communication and collaboration to really make a project successful. Then why do we still struggle with cooperation in groups? A Marketing Automation Leader, Technologist, Speaker, Marketo Champion, Global Marketing Operations Manager at Amazon Web Services, Darrell Alfonso, shares his experience in project management and success.   Takeaways: Miscommunication occurs often if there is not an open conversation on project objectives. Remember that not everyone thinks like you or has the same goals. “Find what works well for your customers and make it even better.” ~Darrel Alfonso When it comes to project management for mid-sized companies, be sure to keep your stakeholders updated and motivated with milestones to get something successful through the door. Don’t discount the value of experience. People who have more experience have had more time to understand and pick up patterns.  Build with a Training Mindset. Train others and build your processes and programs with the idea that other people will use it! Career advice: Work hard but find the time to relax.   Links: LinkedIn: https://www.linkedin.com/in/darrellalfonso/ Twitter: https://twitter.com/DemandDarrell Amazon Web Services: https://www.linkedin.com/company/amazon-web-services/ Project Management for The Unofficial Project Manager: https://www.amazon.com/Project-Management-Unofficial-Manager-FranklinCovey/dp/194163110X?ref_=Oct_s9_apbd_simh_hd_bw_bh9&pf_rd_r=NHB6P932RZVXCHKGY5WB&pf_rd_p=dca8a16a-96fe-51bc-8261-c1db66c588a3&pf_rd_s=merchandised-search-10&pf_rd_t=BROWSE&pf_rd_i=2675   Busted Myths: Marketing success cannot happen in a vacuum. Great success needs the cooperation and collaboration of 10s, 100s of people to really make an impact on business.   Ways to Tune In: iTunes - https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763 Spotify - https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn Stitcher - https://www.stitcher.com/podcast/the-hard-corps-marketing-show Google Play - https://play.google.com/music/m/Im7mytmu2wa2mekhoeixlja5hpe?t=The_Hard_Corps_Marketing_Show YouTube - Full video - https://youtu.be/uNAQMCGV2YI

We have all heard the saying “There is no I in team.” It takes communication and collaboration to really make a project successful. Then why do we still struggle with cooperation in groups?

A Marketing Automation Leader, Technologist, Speaker, Marketo Champion, Global Marketing Operations Manager at Amazon Web Services, Darrell Alfonso, shares his experience in project management and success.



 

Takeaways:

  • Miscommunication occurs often if there is not an open conversation on project objectives. Remember that not everyone thinks like you or has the same goals.
  • “Find what works well for your customers and make it even better.” ~Darrel Alfonso
  • When it comes to project management for mid-sized companies, be sure to keep your stakeholders updated and motivated with milestones to get something successful through the door.
  • Don’t discount the value of experience. People who have more experience have had more time to understand and pick up patterns. 
  • Build with a Training Mindset. Train others and build your processes and programs with the idea that other people will use it!
  • Career advice: Work hard but find the time to relax.



 

Links:



 

Busted Myths:

  • Marketing success cannot happen in a vacuum. Great success needs the cooperation and collaboration of 10s, 100s of people to really make an impact on business.



 

Ways to Tune In:

Creators and Guests

Casey Cheshire
Host
Casey Cheshire
CEO & Founder of Ringmaster Conversational Marketing. Casey Cheshire is a marketer, serial entrepreneur, and adventurer. He has been in EO for close to 10 years and counts his relationships as a key reason for his continued success. Casey’s passion for podcasting led to him founding Ringmaster Conversational Marketing. Ringmaster helps B2B businesses launch podcasts that drive growth and revenue. Previously, Casey founded and ran Cheshire Impact for 10 years. It became the top Salesforce Pardot marketing automation solutions partner in the world before a successful exit in 2021. He is also a US Marine Corps Veteran where he served in the Infantry and deployed to some very hot climates. In his free time, Casey likes to skydive, climb mountains, and pretend to be a hungry bear for his two kids.
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