Why Boards Are DESPERATELY Seeking CMOs! ft Naomi Kent | Hard Corps Marketing Show | Ep 399
How can you build a successful board career and leverage your professional network?
In this episode of The Hard Corps Marketing Show, Casey sits down with Naomi Kent, the Founder and CEO of The Boardroom Company. Naomi specializes in advising senior professionals on how to break into and thrive in boardroom roles. She shares valuable insights on how to build a board career and leverage your skills for success.
Naomi discusses the importance of building a strong professional network, especially for those looking to secure board positions. She breaks down the misconception that CMOs can’t join boards and highlights the critical skills CMOs bring, including digital expertise, financial acumen, and crisis management.
In this episode, we cover:
- How to build and maintain a professional network for board career success
- Why CMOs are valuable assets to boards and the skills they bring
- The personal and professional benefits of joining a board
- Naomi’s advice on preparing for board roles, including branding, confidence, and networking
- How boards strategically select members based on expertise and diversity of thought
- Naomi’s career journey and how taking opportunities can lead to greater growth
If you're looking to take your career to the next level and explore board opportunities, this episode is packed with insights from one of the top experts in the field!
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Connect with Naomi:
- LinkedIn: https://www.linkedin.com/in/naomikent/
- Company website: https://theboardroomco.com/
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- Apple Podcast: https://podcasts.apple.com/us/podcast/the-hard-corps-marketing-show/id1338838763
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- Spotify: https://open.spotify.com/show/1vVLpNI1LssMTiL6Kdsamn
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- Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1oYXJkLWNvcnBzLW1hcmtldGluZy1zaG93
- Youtube: https://youtu.be/MSs6uVVnMiQ
Creators and Guests
Host
Casey Cheshire
CEO & Founder of Ringmaster Conversational Marketing. Casey Cheshire is a marketer, serial entrepreneur, and adventurer. He has been in EO for close to 10 years and counts his relationships as a key reason for his continued success. Casey’s passion for podcasting led to him founding Ringmaster Conversational Marketing. Ringmaster helps B2B businesses launch podcasts that drive growth and revenue. Previously, Casey founded and ran Cheshire Impact for 10 years. It became the top Salesforce Pardot marketing automation solutions partner in the world before a successful exit in 2021. He is also a US Marine Corps Veteran where he served in the Infantry and deployed to some very hot climates. In his free time, Casey likes to skydive, climb mountains, and pretend to be a hungry bear for his two kids.